Available for freelance work
About me

I’m Ayesha — a data-driven Data Analyst turning complex business data into clear, impactful insights for smarter decision-making.
A data Scientist with 3+ years of experience translating business challenges into data-driven strategies. I specialize in SQL, Python, Power BI, and statistical modeling to uncover trends, forecast performance, and build scalable dashboards that drive decision making. From marketing analytics to financial reporting, I thrive on solving complex problems, collaborating across teams, and turning raw data into actionable insights with clarity, accuracy, and impact.
I’ve worked with marketing, SEO, and product teams to uncover cost drivers, improve targeting, and boost campaign performance through data-driven insights.
Let’s turn messy data into real momentum.
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